October 2007

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New insurance package launched for small business women

Entrepreneurial spirit among British women is alive and kicking as figures reveal there are now 46 UK women starting a business for every 100 men1. Currently 27 per cent of self-employed people are women2 and there are roughly 620,000 majority women-owned businesses in the UK generating around £130 billion turnover3.

As a reaction to this ever-growing market, small-business insurer MORE TH>N BUSINESS has today launched a package that is especially designed for this ever-growing segment of the market.

A key element of the new package is that when taking out policies, small-business women can deal with a dedicated team of female-only business insurance experts after recent research by the insurer reveals that women prefer to talk to other women about business issues. The female-only experts are also highly trained in small-business risks to ensure customers get a tailored product to suite their exact business needs.

According to research4, female small-business owners are also more likely to use external advice than male owned business. With this in mind, the policies also include a 24 hour free advice line on matters such as legal advice from qualified solicitors, health and safety issues, as well as stress counselling for those who need to talk about their business pressures to a professional. There is also a free helpline during working hours giving guidance on VAT, PAYE and other tax issues.

Shop and office policies offer £500 worth of cover for handbag contents and other business essentials whether at home or on the move. To ensure women’s safety is a priority, MORE TH>N BUSINESS aims to get a glazing expert out within two hours and for drainage, locks and door problems, the aim is for an expert will arrive within four hours.

Cover can start from as little as £6.90 per month and to help fledgling businesses, MORE TH>N BUSINESS doesn’t charge a penalty fee for paying monthly instead of annually.

Nicola Carver, head of women’s insurance at MORE TH>N BUSINESS, explained: “Small-business women in the UK are a phenomenal force yet their needs and wants can often be different to those of their male counterparts. We went out and asked business women what they really want in business, and overwhelmingly it was to talk to other women so that’s why we have a team of women who understand other women’s business needs.”

For further information on the new MORE TH>N BUSINESS WOMAN policies call 0800 294 8516 or log onto www.morethanbusiness.com.

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